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← Finance Decision Makers

Sinch

🔴 Tier 1
12 ICP profiles Avg score: 79/100 10 verified emails Group: Finance Decision Makers
📝 Suggested Post Flow →

🎯 Recommended Engagement Approach

Entry Point: Cecilia Colaco (VP Finance Latam (CFO))
Signal Strength: 🔴 Tier 1 · Avg score 79/100 · 12 ICP profiles
Key Message: Multi-entity global tax automation + NetSuite integration ROI
Approach: Lead with thought leadership posts referencing Sinch's tax and finance challenges. Surface Commenda's ERP-native integration angle – no stack rebuild, live in weeks. Follow with direct LinkedIn connect after 2–3 posts generate engagement.
Outreach Order: Tax Leadership → Finance Executives → ERP/NetSuite admins

ICP Profiles (12) – Outreach Sequence

Wave 2 · Days 8–14
Budget holders and economic buyers. Approach after Tax Leadership is warmed up.
1 ICP profile
CC
Cecilia Colaco
VP Finance Latam (CFO)
🔴 HIGH
Wave 3 · Days 15–21
Technical gatekeepers – confirm integration fit. They can get Commenda live in days.
11 ICP profiles
WH
Wilhelm Hagtorn
Head of Tax & Treasury
⚪ LOW
in ✉ Email
LW
Leslie W
Vice President of Tax, North America
⚪ LOW
in ✉ Email
DE
Dunja Edvinsson
Global Head of Tax
⚪ LOW
in ✉ Email
FC
Felipe Costa
Senior Tax Manager | Latam Head of Tax
⚪ LOW
in ✉ Email
JS
Jan-Erik Svensson
Interim CFO Enterprise & Messaging, Sinch
⚪ LOW
in ✉ Email
TR
Tobias Reimann
Senior Controller
⚪ LOW
in ✉ Email
BW
Brian West
Regional Chief Financial Officer
⚪ LOW
in ✉ Email
AP
Anna Perelman
Controller
⚪ LOW
in ✉ Email
OJ
Ola Jonsson
VP Finance Core
⚪ LOW
in ✉ Email
CC
Chloe Chiem
VP Finance APAC
⚪ LOW
in ✉ Email
MG
Malin Guss
Head of Finance Operations
⚪ LOW
in ✉ Email

📊 Department Coverage

🔵 Finance & CFO
1 ICP profiles 1 emails
⚪ Other
11 ICP profiles 9 emails
12 total ICP profiles · 10 with email

📝 LinkedIn Post Flow

3-post series targeting Sinch's key ICP profiles. Publish, tag, and connect over 21 days.

View Post Flow →

🔗 ICP Signals

LinkedIn activity driving this account's score
Signal MIR Relevance Personalized Approach
Welcome to the latest issue of Talking Tax, where each month… 📝 Post Explicit 'how do I automate VAT filings' question in this signal — confirms active purchase intent signal in this market segment and validates outreach urgency. Lead the conversation with Cecilia around entity setup speed and ROI proof — this signal validates the exact CFO-level objection Commenda's pricing model resolves.
Tax engine is a software application which processes transac… 📝 Post API-led ERP integration is the signal's live question — positions Commenda as the pre-built answer rather than a custom development project for this account. Frame Commenda's 4-week deployment and fixed-scope pricing against the cost anxiety this signal surfaces — Cecilia will recognize the tension immediately.
Overview of SAP and Indirect Tax Technology Introduction: Th… 📝 Post Explicit 'how do I automate VAT filings' question in this signal — confirms active purchase intent signal in this market segment and validates outreach urgency. Reference this signal's ROI-proof theme when writing to Cecilia — a brief before/after cost narrative for a comparable company will resonate more than feature lists.